PureWowNew York Pilates Press
In the Press.
Movement. Design. Culture.
A selection of stories about our world.

An Independent
Point of View.
How Heather Andersen built New York Pilates through a clear vision for movement, design, and the member experience.
Featured coverage · March 3, 2026Read the featureSeen & Heard.
14 Stories from the NYP Press Archive
PureWow
The KnockturnalThe People Behind the Practice.
Explore the Story
GoopA Little Downtown Perspective.
Explore the Story
Wallpaper*A Studio with a Point of View.
Explore the Story
WWDNew York Pilates Opens Montauk.
Explore the Story
NYLONPosture, Strength, and Downtown Energy.
Explore the Story
VogueThe Reformer Studios Models Return to.
Explore the Story
WWDThe Beat Behind New York Pilates.
Explore the Story
The CutGood Form. Personal Style.
Explore the Story
Modern LuxuryA Distinctly New York Boutique Business.
Explore the Story
WWDA Second Studio. A SoHo Chapter.
Explore the Story
VogueIntroducing NYP Tech Sport.
Explore the Story
Dan’s PapersWorking Out, Montauk Style.
Explore the Story
The Daily Front RowA New Home in SoHo.
Explore the StoryFrom New York Pilates.
Company announcements
Back to the Original.
Forward in the Practice.
Classical Flow brings the original repertoire into focus in a more advanced class alongside our contemporary Abs Arms Ass™ method.
In the Conversation.
Public mentions & studio voices
New York Pilates · Studio voice · FounderHeather Andersen
NYP’s cofounder on the movement, teaching, and creative vision behind the practice.
View original
Vogue España · Public interviewEmma Roberts
Emma Roberts mentions New York Pilates while discussing her summer routine.
View original
YouTube · Creator reviewJen Lauren
A creator’s archive review of classes at NYP’s Bowery and West Village studios.
View original
Instagram · Studio voiceAnna Severson
A reformer arm series, shared in collaboration with New York Pilates.
View originalGeorgia Grace
An instructor’s look at a reformer core sequence, shared with NYP.
View originalBella
Reformer practice in a public collaboration with New York Pilates.
View original
▶Brand feature · Google Small BusinessHeather Andersen, through Google’s Lens.
Pixel for Business follows the NYP founder’s approach to digital instruction and staying connected.
Watch Google’s featureSelected public coverage and social collaborations. References reflect the original publication and do not imply current membership or endorsement.
In Good Company.
Artists, creators, and familiar faces.
A shared love of good movement.

Emma Roberts
19.85M Instagram · 2026

Karlie Kloss
11.76M Instagram · 2026

Kaia Gerber
9.72M Instagram · 2026

Rowan Blanchard
6.93M Instagram · 2026

Alix Earle
5.95M Instagram · 2026

Zoey Deutch
3.45M Instagram · 2026

Kelsey Merritt
2.02M Instagram · 2026

Amelie Zilber
1.85M Instagram · 2026

Nicky Hilton
1.69M Instagram · 2026

Sonia Tucker
1.69M Instagram · 2026

Brec Bassinger
1.39M Instagram · 2026

Zarina Yeva
1.35M Instagram · 2026

Meghann Fahy
1.26M Instagram · 2026

Avantika Vandanapu
1.2M Instagram · 2026
Mary Leest
1.11M Instagram · 2026

Heather McMahan
987.1K Instagram · 2026

Rebecca Minkoff
859.1K Instagram · 2026

Hailey Sani
846.1K Instagram · 2026

Ariana DeBose
700.9K Instagram · 2026

Jeanne Grey
619.2K Instagram · 2026

Anna Barger
374K Instagram · 2024/25

Brigette Pheloung
356K Instagram · 2024/25

Allison Chen
350K Instagram · 2024/25

Maggie Rawlins
332K Instagram · 2024/25

Chiara Aurelia
298K Instagram · 2024/25
Iyan Moon
260K Instagram · 2024/25

Inga Lam
241K Instagram · 2024/25

Lindsiann Shi
222K Instagram · 2024/25

Chloe Wise
209K Instagram · 2024/25
Sam Nicole
193K Instagram · 2024/25

Gabrielle Richardson
172K Instagram · 2024/25

Lauren Searle
145K Instagram · 2024/25

Chase Sui Wonders
132K Instagram · 2024/25

Vienna Skye
121K Instagram · 2024/25
Ksenia
120K Instagram · 2024/25

Isan Elba
92K Instagram · 2024/25

Sharina Gutierrez
111K Instagram · 2024/25

Nikki Nelms
103K Instagram · 2024/25

Jordan Emanuel
90.3K Instagram · 2024/25

Tyler Mazaheri
87K Instagram · 2024/25

Jordyn Mannino
85K Instagram · 2024/25
Kira Jones
85K Instagram · 2024/25

Davis Burleson
84K Instagram · 2024/25

Sofia Hublitz
81K Instagram · 2024/25

Ajani Russell
77.3K Instagram · 2024/25

Alysia Loo
70K Instagram · 2024/25

Bijou Phillips
63.3K Instagram · 2024/25
Bec Adams
51K Instagram · 2024/25
Lana Johnson
49.3K Instagram · 2024/25

Kate McDuffie
35K Instagram · 2024/25
Approximate Instagram followers. Audience snapshots vary by date.
The Studio. Anywhere.
A look inside our digital world.
A Mat Preview.
Explore Mat ClassesA Reformer Preview.
Explore Reformer ClassesBeyond the Studio.
More from the Archive.

A Day in the Founder’s World.

New York Pilates Opens Montauk.

Posture, Strength, and Downtown Energy.

The Reformer Studios Models Return to.

The Beat Behind New York Pilates.

Good Form. Personal Style.

A Distinctly New York Boutique Business.

A Second Studio. A SoHo Chapter.

Introducing NYP Tech Sport.

Working Out, Montauk Style.

A New Home in SoHo.
Our World.
Your Next Story.
The people, spaces, and identity of New York Pilates.
Download the Full Kit

Logos & Identity
Original logo files · ZIP

Founder Portraits
Heather Andersen & Brion Isaacs · ZIP

Studio Photography
Spaces & reformer practice · ZIP
The Brand Deck.
Nine pages. The story, founders, and visual identity.
Interviews & Additional Assets
press@newyorkpilates.comFor editorial coverage of New York Pilates. Retain supplied image credits.





